Mobile Application Development: A Complete Guide to Costs, Features, and Insights

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Manish Kumawat

Last Updated on: 31 January 2025

Whether in daily life or professional activities, mobile applications have become an essential part of modern living. Just think about these questions:

  • How many applications do you have on your phone?
  • How many apps did you use five years ago compared to now?
  • How much time do you spend using apps daily?

There is no need for much explanation. By answering the above questions you might have understood the relevance of mobile applications in our daily lives. Just see the interesting statistics of the Google Play Store and iOS:

Android is the most popular mobile operating system, operating 71.65% of mobile devices globally. Overall, 3.3 million Android apps are available on Google Play. There are 2.2 million iOS apps available in the App Store overall. The Play Store typically releases 40,000 apps every month. It is anticipated that 143 billion Android apps will have been downloaded from the Google Play Store by 2026. ( source )

In 2024, mobile phone apps got over $935 billion in revenue. Many people use apps frequently—21% of Millennials open an app more than 50 times a day, and 49% of users open apps at least 11 times daily. In the U.S., 70% of all digital media time is spent on mobile apps. On average, a smartphone user interacts with 10 different apps each day and about 30 apps every month. ( source )

As there are more than 6 billion mobile users, all these are pointing out the growing usage of mobile apps. Today, there are mobile applications to play, order food, shop, travel plans, and many more activities. That’s why 88% of mobile usage time is spent on any mobile app.

So it will be a wise decision if you develop a mobile application for your business or organization. Just look around even small business and shops have their mobile apps. If you build a feature-rich mobile app, you can take your brand to a global level. Here we will see some interesting topics that can be helpful for you in this task.

See the Mobile Application Development Basics

In simple words, mobile app development means making apps that work on phones and tablets. It’s a long process starting from planning to several post-production works. There are three stages of app development. Step 1 is Planning and Design in which Ideas, features, and how the app will look are discussed. The next phase is development and testing, which is when the developers build the app, debug it, and test it to get it working seamlessly. Lastly, there’s launch and maintenance, where the app is made available to users and regular updates keep it running smoothly.

custom app development benefits

Types of Mobile Apps:

  • Native Apps: Native apps are made for one type of mobile app software (either iPhone or Android).
  • Hybrid Apps: Hybrid apps are a mix of mobile phone apps and web apps. One app can work on both iPhones and Android phones.
  • Web Apps: These apps open in a web browser, so you don’t need to install them.
  • Progressive Web Apps (PWAs): Special web apps that work like real apps, even without the internet.

Mobile App Development Costs and its 5 Factors

Now the major while stepping into the app development process is all about the cost. While spending money on app development, remember it's an investment and you can guarantee maximum ROI. At the same time, you need detailed knowledge about the cost of overall app development and expenses in each stage.

1. App Features and Complexity

The features and complexity of an app are some of the biggest factors affecting cost to build app. Yes! It directly depends on the type of app you want and which are the features you want to add to your app. In a simple way, we can categorize apps into 3 types. Such as

  • Basic Apps: Simple applications with limited features that do not require complex coding, backend development, or integration. Since they have low features, they are developed between $ 10,000 - $ 30,000.
  • Medium complexity apps: Apps with more features such as user authentication, database, API (to connect to other software), and third-party integration. Examples include ecommerce apps, booking apps, and fitness tracking apps. They can cost between $ 30,000 - $ 100,000.
  • Complex Apps: Advanced applications with Artificial Intelligence (AI), real-time data processing, cloud storage, and high-end security. Apps like social media platforms (Instagram, Ticketkok), banking apps, and streaming services fall into this category. The cost starts at $ 100,000 and may exceed $ 500,000

So when you plan and step into the app development project for your business or organization, point out things wisely. Don't add unnecessary features to your app and don't miss necessary features.

2. Platform Selection

The next important cost decider is platform selection. The platform on which an app is developed (iOS, Android, or both) has a direct influence on app development costs. This you need to choose as per your target audience and the budget you have. You can choose:

  • iOS Development: It is often more expensive to create an app for iPhones and iPads due to the strict guidelines and quality standards of Apple. Developers must ensure that the app is customized for iOS devices, and Apple's app store may require additional work for the approval process.
  • Android Development: Unlike iOS, Android runs on many different devices from different manufacturers. This requires extensive testing on various screen sizes and operating system versions, increasing time and cost of growth. However, Android apps reach wide audiences.
  • Cross-Platform Development: Developers can create a single app that runs on both iOS and Android, such as using a framework like Flutter or React Native. Although it reduces the cost compared to the development of two separate apps, it cannot offer the same level of performance as native apps.

If you target a maximum audience, it is better to choose a cross-platform. So that you can capture the audience from both iOS and Android users.

3. App Design & UI/UX

In this stage, it's better not to compromise. Always remember that the UI/UX design of your app is one of the major factors that hold users to stay in your app. Because a well-designed app is a must for maximum user engagement and revenue generation. The cost of designing an app depends on the design you want and UI/UX designer costs.

  • Simple Design: Basic design, minimal animation, and straight layout costs with standard elements and require less time to make. These designs work well for simple apps that do not require much adaptation.
  • Custom and High-End Designs: Apps with advanced UI/UX (user interface/user experience) include custom animations, smooth transitions, personal user interactions, and brand-specific themes. These require designers and developers to work closely, significantly increasing the cost. Complex designs enhance user experience but can increase development costs by 30–50%.

Even though there are many UI/UX designers, you need to consider both the cost and their expertise. Top-class UI/UX design companies like Fulminous Software can offer you both affordability and high-quality designs.

app development cost

4. Development Team & Location

Here comes another thing that influences the app development cost, which is the cost of hiring developers. The experience, expertise, and location of the developers are the deciding factors of their remuneration.

  • Freelancer: Independent developers charge anywhere from $20 - $80 per hour. They are a cost-effective option for small projects but may not be ideal for large-scale apps, which require a dedicated team.
  • In-House Developers: Companies with dedicated development teams pay $80 - $150 per hour for skilled professionals. While this ensures high-quality development, it can be expensive.
  • Outsourced Teams: India and Eastern Europe provide a balance between cost, expertise, and quality. In these regions, developers charge between $25 - $75 per hour, making outsourcing a popular option for startups and businesses on a budget.

Outsourcing the app development process is the best choice and a cost-effective solution. At the same time, you can get access to app development outsourcing services provided by leading app development companies like Fulminous Software.

mobile app cost

5. App Maintenance & Updates

While doing all the above-discussed stages, you need to remember that app development is not a one-time process. After the app launch, ongoing maintenance and updates are also important. So you need to allocate a specific budget for these maintenance and update processes.

  • Bug Fix: After launch, users may encounter unexpected issues or bugs that require immediate resolution. Constant developer support is required to address these issues.
  • Feature Enhancements: To keep users engaged, apps require regular updates with new features, design improvements, and better security measures.
  • Annual Maintenance Cost: App maintenance usually costs 15-20% of the initial development cost per year. For example, if an app costs $100,000 to develop, it will require $15,000 - $20,000 annually to maintain. Regular updates ensure that the app remains competitive in the market.

Remember one thing: if you ignore this stage, then there is no matter how much you spend in all other stages. Because app maintenance and updates keep you alive and updated online. Fulminous Software is a leading service provider for app maintenance and updates.

These Features Can Make Your Mobile Application the Best

Here we are going to see some amazing features that can make your app the best among other competitors. At the same time, you need to consider that the relevant features for your app may vary as per the category of app you need. For example: A dating app must need features like matching, geolocation, chat, video calling, profile creation, and push notifications. On the other hand, a travel booking app needs features such as hotel listings, flight and accommodation search, payment gateway, booking management, user reviews, and real-time updates.

1. User registration and login

This feature is the basic feature that an app needs. Users need a way to easily sign up and log into the app. When they feel the first step itself very easy, they continue. Several times users leave the app due to difficult registration and login. They can use their email, phone number, or social media account like Google or Facebook. To protect your account, apps can use two-factor authentication (2FA), which means entering a particular code sent on their phone or email. It helps in protecting personal information and keeps hackers out.

2. Simple and easy design

Design is always important to hold users for a long time. An app should look clean and easy to use so that people are not confused. Even your brand details including the logo should be clear and attractive. The buttons, menus, and features should be simple to find and click. If an app looks very complex, people can stop using it. A good design makes the app fun and pleasant to use. Bright colors, smooth animations, and clear labels help users.

features of mobile app

3. Push Notifications (App Message)

Push nonfiction is just like poking someone or ringing an alarm. Applications send small messages to remind users to use important things like new messages, discounts, or updates. For example, a food delivery app can tell you when your food is. This information should not be too high, or the users may be angry. Apps should send useful and important messages at the right time to keep users happy.

4. Easy and safe payment

As the number of digital crimes is increasing, users of your app are always concerned about money transactions. Some apps allow users to buy things, pay for services, or subscribe to special features. To do this safely, apps use reliable payment options such as PayPal, Stripe, Google Pay, and Apple Pay. Users should also be able to pay with credit cards, debit cards, or digital wallets. The safe payment system protects the user's money and personal details from hackers, making it safe to use the app.

5. Chat and messaging

Many apps require a chat facility so that people can talk to each other. Social media, customer support, and shopping apps use messaging to quickly add users. Some apps allow text messages, while others provide voice and video calls. Features such as typing indicators make chatting more fun and interactive. Even you can add AI chatbots to your apps and save some money. Safe chat users protect privacy, so no one can read private messages.

features of mobile app

6. Location services (GPS)

Some apps have to know the user's location to work properly. For example, food distribution, taxis, and travel apps use GPS to track places and show the nearest services. Apps can also send location-based alerts, such as user discounts when a store is near. This feature makes apps more useful and helps users to find out what they need faster.

7. Offline mode (works without internet)

Some apps use features even when users are internet. For example, music apps download songs to listen later to users, and map apps save the routes so that they can work without Wi-Fi. It is helpful for people traveling or in places with poor internet connections. When the users go again online, the app automatically updates.

8. Tracking and reports

Apps collect important data on how people use them. This app helps owners understand what people like, how long they use the app, and what improvement is required. For example, if many people stop using an app at a certain point, developers can fix problems to improve it. Popular instruments such as Google Analytics and Firebase help to track user activity, app speed, and customer interest to improve the app over time.

lifecycle of mobile development

Key Insights for Successful Mobile App Development

Here we are revealing some amazing insights that can be useful when you step into mobile app development for your business or organization. You can follow these tips to do mobile app development projects in a fast and efficient manner.

Tip What It Means
1. Research the Market Find out:
  • what people need
  • what other apps do
  • what’s popular
2. Set Clear Goals Decide:
  • what the app should do
  • who will use it
  • what makes it special
3. Pick the Right Technology Choose the best app development tools like:
  • Flutter
  • React Native
  • Swift
  • Kotlin
4. Build in Small Steps Make and test the app little by little:
  • fix mistakes
  • improve it faster
5. Keep It Safe Use security measures to:
  • protect user data
  • stop hackers
6. Make It Easy to Find Use:
  • good names
  • genuine content
  • descriptions
  • keywords
7. Plan to Make Money Earn money through:
  • Ads
  • Subscriptions
  • Free trials
  • One-time payments
8. Keep Updating Regularly do:
  • fix problems
  • add new features
  • make the app better

Conclusion

In simple words, you can invest in mobile app development with 100% surety in ROI. As we have seen, even though there are several factors that affect the cost of app development, following the right insights can make your way smooth. But you must consider adding the necessary features to make your app the best. There are numerous mobile app development company, but there are only a few top-notch app development agencies. For example, some may have expertise in the food industry some have manufacturing. So when you move ahead, you need to consider the experience, expertise, team capacity, previous works, client testimonials, and technologies of an app developemnt agency.

Fulminous Software is a leading service provider of mobile application development service providers. As the technology is moving to the next level of innovation, you can trust our team for feature-rich apps in 2025-2026. Even we help to add IoT, AI, ML, and some other latest technologies in your app. Whatever industry you may belong to, our team has experience in almost all industries.

FAQs

Q1. How much money is needed to develop a mobile app?
The cost depends on the complexity of the app. Basic apps can cost around $10,000 - $30,000, medium apps $30,000 - $100,000, and complex apps over $100,000.
Q2. How long does it take to create a mobile app?
A simple app may take 3-6 months, a medium-complexity app 6-9 months, and a complex app 9–12+ months.
Q3. Should I make my app for Android or iOS?
If your audience uses iPhones, choose iOS; For comprehensive audiences, go to Android. If you want both, use cross-platform development.
Q4. What is the best technology for mobile app development?
Flutter and React Native are great for cross-platform apps, while Swift (iOS) and Kotlin (Android) do the best work for native apps.
Q5. How do mobile apps make money?
Apps can earn through advertising, in-app purchases, memberships, premium features, or one-time payments.
Q6. What facilities should be there in my app?
General features include user login, push notifications, payment options, chat, GPS tracking, and offline mode.
Q7. What are the major security measures for an app?
Use data encryption, two-factor authentication (2FA), API security, and regular updates to prevent app hacking.
Q8. How do I make sure that my app is high-ranked in the app store?
Use a good app name, detailed descriptions, keywords, and high-quality images to improve app store optimization (ASO).
Q9. Is app maintenance required after launch?
Yes! Regular bug fixes, feature updates, security patches, and UI refinements keep apps running smoothly.

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Manish Kumawat

IconVerified Expert in Software & Web App Engineering

I am Manish Kumawat, co-founder of Fulminous Software, a top leading customized software design and development company with a global presence in the USA, Australia, UK, and Europe. Over the last 10+ years, I am designing and developing web applications, e-commerce online stores, and software solutions custom tailored according to business industries needs. Being an experienced entrepreneur and research professional my main vision is to enlighten business owners, and worldwide audiences to provide in-depth IT sector knowledge with latest IT trends to grow businesses online.

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